Think Guerrilla

Sudoku KitKat
August 4, 2009, 9:35 am
Filed under: Guerrilla Marketing | Tags: , , , , , , ,

Mini sudoku

Created by JWT for the mini sized biscuit ‘KitKat’ campaign in Dubai, it was used alongside the ‘Crossword‘ and ‘Maze‘ designs. Gaining a +98% completion rate, it proved to be a simple, yet engaging concept. What are your thoughts?