Something a little bit different, promoting the ‘live young’ concept of Evian. The campaign generated 20,000 screen activations.

Bergmann Funeral Services, seen in Berlin.

One for the ladies and by the looks of things it went down pretty well!
Executed outside Rimmel’s retailers in London by JWT to promote their quick dry nail polish. They also created smaller ‘real size’ features in-store to grab the attention of customers.

The handy work of Wirz/BBDO Switzerland for the vegetarian chain of restaurants, Tibits.

Now, where can I get some normal tasting broccoli ??!

They were designed to be wrapped (around pillars etc), creating the effect that the missile/grenade/rifle is coming back around, hence the tag line ‘what goes around comes around’

Okay, a slightly different piece of guerrilla marketing here, more ‘in your face’ perhaps! It is reported that two people have so far had Golden Palace tattoos on their foreheads, and both put this ‘advertising space’ up for grabs via Ebay.
It isn’t new, I’ve come across a number of different ‘stunts’ from Golden Palace before, but I thought it was about time that I got it up here. Above, Karolyne Smith from Salt Lake City, Utah. What a hero!
I mean come on, who in their right mind would get this done?? She must have been seriously strapped for cash! You would have a think about it for $10k, surely?

Here are a few more that I have come across but, I don’t think they are permanent…

I’m lovin’ it! A nice idea by DDB New Zealand, but surely it would be better located somewhere near to a McDonald’s and not at the entrance, as you’ve obviously already committed to the purchase by this stage. Just a thought.